Rivian Set To Open First Canadian ‘Areas’ Showroom On July 28

Rivian will open its first ‘Areas’ showroom in Canada on July 28. The showroom will probably be positioned at The Wonderful Brentwood shopping center in Burnaby, Vancouver.

This yr Rivian is concentrated on upping its bodily retail presence, with nearly all of the shopping for expertise happening on-line up till now. The primary Rivian Area was opened in downtown New York final month. Every Area goals to supply the patron an informal expertise with no laborious promoting.

All Rivian Areas will probably be considerably distinctive. For instance, a deliberate Area in Austin, Texas can have a rooftop patio and inexperienced space. In the meantime, one other Rivian Area in Laguna Seaside, California will probably be constructed out of an outdated theater. 

The Burnaby, Vancouver Rivian Area would be the first to have augmented actuality, permitting prospects to visualise their particular person configurations.

Rivian’s two present fashions, the R1T pickup truck and R1S SUV, will probably be joined by a pair extra reasonably priced ‘R2’ choices quickly. The R2 lineup will probably be unveiled in full subsequent yr and can probably encompass a crossover and Ford Maverick-sized pickup truck. 

Costs for Rivian’s R2 autos are anticipated to vary from $40,000 to $60,000. This represents a big lower from the $70,000 to $100,000 value bracket the R1T and R1S fall beneath. 

On prime of upping its retail presence, Rivian is working laborious on offering its prospects with plentiful entry to quick charging. The Rivian Journey Community goals to cowl plenty of distant areas in North America, with the primary three websites opening up final yr. In the meantime, a brand new cope with Tesla will give Rivian prospects full entry to the EV pioneer’s 12,000+ Superchargers from 2024 onwards.